In-Store Campaigns

underage drinking in BC

Don't buy for minors

Did you know that the legal drinking age in BC is 19 and that it's illegal to supply alcohol to underage youth? We've seen the devastating consequences in the news so it's important to know the risks involved with underage youth consumption of alcohol. By buying alcohol for minors, you're not doing them any favours.

During April, signage at the checkout and throughout the store carry the message "Don't buy for minors. You're not doing them any favours" and serve as a reminder to customers that it can be dangerous to buy for minors.

Please Celebrate Life...Enjoy Responsibly.

In-store Campaigns Archive
Previous campaigns are available below. Simply click on any of the thumbnails to learn more or click the PDF link to download the poster.
Anti-binge drinking campapign image of man in police custody.
May 2012
PDF
Minors and alcohol are a lethal mix.
Apr 2012
PDF
Support Dry Grad 2012 campaign photo of graduating students in graduation gowns.
Mar 2012
PDF
BC Liquor Stores Responsible Use January 2012 campaign
Jan 2012
PDF
BCLDB Responsibility Campaign December 2011 Counterattack
Dec 2011
PDF
November Social Responsibility campaign image.
Nov 2011
PDF
October Social Responsibility message at BC Liquor Stores
Oct 2011
PDF
Alcohol & Pregnancy Don't Mix
Sep 2011
PDF
Aug 2011
PDF
BCLDB Boat Safe campaign image of young man on boat wearing PFD.
Jul 2011
PDF
BC Liquor Stores social responsibility message for June 2011
Jun 2011
PDF
Know Your Limit responsibility message image, man holding drink
May 2011
PDF
underage drinking in BC
Apr 2011
PDF
Dry Grad 2011
Feb 2011
PDF
Snowboarder catching air on top of a ski slope in the sunshine.
Jan 2011
PDF
Dec 2010
PDF


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